Ad Campaign Against Statutory Rape Works Against Itself
I was appalled by this nonprofit campaign against statutory rape.
Laurie and Debbie at Body Impolitic say:
The net result, of course, since a picture is and always has been worth a thousand words, is to sexualize these teenagers, and underscore their attractiveness and availability while claiming otherwise.
This, we believe, is a nonprofit organization and an ad agency that have been so seduced by the dark side of sexualization of young girls that they may not even realize they are sending a message opposite to the one they intend.
I agree. Has all common sense gone out the window?
Patty, in a comment on the Body Impolitic post, says: “And, as the daughter of a pedophile, I have to say that at least most pedophiles do not molest children because they look at them & see women’s bodies, but often BECAUSE they look like children…”
Which leads me to add: The very, very tragic thing is, on the catwalks and in real life, we so often see the exact opposite of what’s portrayed in these images – girls vamped out in full make-up to look like women, but still walking around in children’s bodies.
The net-effect is the same…















The part that bothered me especially about the second ad is “Just because she has the body, doesn’t mean she has the brains.” I find the implications disgusting.
Also, this was covered at Feministing.com and I believe they mentioned that this campaign was scuttled and will not be used.
http://feministing.com/archives/008553.html
Comment by Kate Hutchinson — February 12, 2008 @ 2:14 pm